Questions tagged [business-intelligence]

business intelligence is statistics and data analysis of business information.

Wikipedia has an article https://en.wikipedia.org/wiki/Business_intelligence with further references.

88 questions
15
votes
4 answers

Good practice for statistical analysis in a business environment

(While I realise this isn't strictly about statistics, it is about the dissemination of statistics in a business environment so I have assumed it is still within the topic range of CV) A brief bit of background: Our business environment (and I…
NickB2014
  • 743
  • 1
  • 9
  • 16
14
votes
3 answers

When is NHST appropriate in business?

Null hypothesis significance testing seems to be widely used in business. The most obvious example is A/B Testing, where a business will perform a test comparing two variants of some aspect of their business, the old and the new, and switch to the…
14
votes
3 answers

RFM & customer lifetime value modeling in R

Can anybody tell me how to do recency, frequency & monetary value (RFM) modeling & customer value modeling in R? Also, can somebody refer me some literature on it?
Beta
  • 5,784
  • 9
  • 33
  • 44
6
votes
7 answers

What is the best tool for customer segmentation?

I have a customer data set with the following data: The number of purchases that each customer made The Date that they made each purchase The Date that they signed up The amount they spent on each purchase I want to segment my users into…
jschwa
  • 71
  • 1
  • 5
5
votes
1 answer

Should I use Bayes' formula to generate simple data about business competition and the market place?

I run a small business, and I'm keen on understanding my market a little more. Market surveying and similar tools are not available to me, mainly due to time and budget. I don't require rock-solid data, just something that allows me to add a "pinch…
AJP
  • 51
  • 1
5
votes
1 answer

What challenges can data science help with in small businesses

Data science can solve/help with many challenges. But it usually looked upon as something for multi-million dollar corporations. I'm looking for examples of challenges data science helped with in small/medium businesses. EDIT I am looking at this…
Anton
  • 443
  • 2
  • 10
4
votes
2 answers

How to write log-likelihood for beta-geometric with optim() in R?

I am trying to estimate the parameters for a shifted beta-geometric distribution to model user churn, as shown in this paper. The log-likelihood function is described there and solved via Excel, and I am attempting to do the paramter estimation in…
Riaan
  • 191
  • 1
  • 9
4
votes
1 answer

Standard deviation of revenue where numbers are only positive

Is there a way for standard deviation to ignore negative numbers? In other words, how can you make it so that 2 or 3 deviations do not extend into negative territory? When looking at a set of only positive numbers, within one or two standard…
Scott
  • 153
  • 1
  • 4
4
votes
1 answer

Layperson's guide to valid polling via Internet?

Sites such as Survey Monkey allow a layperson to easily create and administer a questionnaire. However, the only thing I know about polling is that you can't just create a questionnaire, let anyone answer it, and get valid results from it. Is there…
4
votes
1 answer

What's the probability a rabbit will return to a (certain) forest?

Let's assume we have a forest. And there is a breed of rabbits that is visiting that forest all the time. It is possible to distinguish every individual rabbit. There are devices in that forest that count the visits of every individual rabbit on a…
Raffael
  • 1,424
  • 3
  • 18
  • 30
4
votes
2 answers

Calculate mean from cumulative percentage table

Is it possible to calculate mean from cumulative percentage table below? Scenario: Bob is a manager. He is trying to estimate the sales for the next year, and from his experience, he knows the sales should go like the table below. Now, he would like…
cht
  • 41
  • 2
4
votes
2 answers

Checking what attributes of a population made objects more likely to do certain action

I'm pretty lost at how to approach this, and particularly with regards to the terminology; so please feel free to point to resources, fix my question name, etc. Thanks. I used R back in college, I've got Orange installed. I've heard of MiniTab. I've…
Rizwan Kassim
  • 745
  • 7
  • 10
3
votes
2 answers

How to avoid selection bias while updating lead scoring (predictive) model with new data

We developed a standard lead scoring model using logistic regression on couple of months worth data. The model has been working and we have been pushing only top 1/3 leads to sales team basis that. The model is giving around 40% lift. This model is…
3
votes
1 answer

Regression with same values for dependent variables?

I am performing a regression task on a relatively small dataset (4000 observations). These 4000 observations are grouped in such a way, that if I look at the dependent variable, there are only about 170 distinct values, implying that for ~20…
3
votes
0 answers

Calculate CLV / TLV for contractual Business

I am desperately trying to apply a CLV/TLV (Customer Lifetime Value) algorithm to my dataset in R. Unfortunately, the more I read about it, the less confident I get if all makes sense. =) Do you have an advice on how I can calculate the CLV? I have…
1
2 3 4 5 6