I have a dataset with 10,000 observations. 19 Independent and 1 dependent variable(Customer Response). I want to Analyse the importance of the features for predicting customer response(dependent variable).
The dependent variable is the Binary Categorical variable, of 19 Independent Variables, 17 are categorical ( all Nominal ) and 2 are continuous.
How can I find features that are important for predicting customer response(dependent variable) to include them for predicting Customer Response.?