For a natural number to be possible, the notion of thing is necessary.
Imagine things don't exist.
Part I: from empty space to things.
Imagine that the universe is just a foam, all bubbles in the foam being atoms. There are no rocks, rocks are part of us, which are the same of every imaginable thing. The most important fact in this universe is that there are no borders. The limit between your finger and the apple you're holding in your hand does not exist at all. You are part of the apple and it is part of the room and the sky and the stars.
In such universe, there are no limits between things. Everything is just part of the unique and unitary thing that the universe is. There are just differences in foam densities, but there are no limits. So, things don't exist. All would be part of the same foam.
Have you imagined that universe? Well, news for you: you don't need to imagine such universe: that universe is precisely the universe you live in.
Let me explain.
Everything is just atoms. Worst even, atoms are not things. They exist only in our minds. Out there, atoms are waves in universal fields that have no limits. Things don't really exist.
In other words, out of our minds, everything is just empty space.
What!!? But there are rocks! There are apples!
Yes, but they are like waves in the sea, or mountains: they exist just because our minds and our bodies determine it. Have you ever seen the boundaries of a wave in the sea? Never. Yet, you know waves. You have felt the power of a wave when swimming.
So, things are just subjective notions.
But things are not just metaphysically subjective ideas, as frontiers, streets, holes, football teams, rooms or quality apples: things are also physically subjective ideas.
If apples exist it is because your body is tuned to perceive them. If would have the size of an electron, apples would not exist. If your heart would beat once in a century, that is, if you would live in a different velocity you will not have time to perceive apples. If you would have the density of a black hole, you would be unable to get near apples before they completely vanish as stellar dust hundreds of kilometers before reaching your hand.
You see? You are tuned physically and educated metaphysically to perceive things. Things exist because you need them to survive. You exist and survive only because you perceive yourself as a thing. But that is just appearance: the universe is just a foam of atoms, which are just empty space.
Immanuel Kant experienced what is known as his Copernican Turn: his best contribution to philosophy is to understand that objects don't determine what the subject perceive: it is the opposite: the subject determines the object.
Part II: from things to numbers.
As soon as things exist in your brain, you can organize them to take profit and get the benefits of living in a universe of of things. Now, having things, you can take a sip of water (a thing which borders are defined by your mouth) and drink it.
But where really do things exist? Well, they are part of knowledge, which is just a model of the world.
Knowledge is a model. This means that knowledge is not reality. Knowledge is just a tale that exists in everyone's mind. The moon is not physically white, but in our knowledge, it is.
What is important about knowledge is that the map is not the terrain. Even the best map will hide almost the totality of the reality it depicts. Maps are just abstractions, ideals, representations of the world, they are not the world. So, you can't think that maps are true or false. A map is not the terrain, it is always different, it is always incomplete.
But knowledge, being a model that we use to survive, includes valuable information about the facts the map tries to describe: this can be a dangerous river, so, you can avoid it. Or the map can include abstractions of... quantity. The river lies after the three old trees.
So, natural numbers are just the simplest way of organizing things in such map (knowledge).
Consider that, from the atomic perspective defined along this discussion, all apples in the world are necessarily different. No pair of apples in the world have the same atomic configuration or the same atomic state. But in our minds, they have.
Such difference is expressed in Thermodynamics as micro and macrostates. Microstates represent the atoms in both apples, always different in nature, and macrostates represent their perceived appearance: two things can have the exact same temperature, although we know that microstatically their energies have different values.
1+1 would, strictly, require two identical apples for the result to be 2. But such is the microstatic reality, the terrain. Knowledge uses the macrostatic illusion, the dream in our heads, where two completely different rivers can be counted as if they were identical.
Natural numbers allows organizing such illusion in knowledge, even if it is strictly false.
Now, think what happen with positive real numbers... how many decimal figures are necessary to describe the exact and precise weight of an apple?